What this is
You hang up a poster.
That’s the whole job.
Costs you nothing. No money touches your register.
What it looks like in your bar
A poster on the wall.
Your bar on the TV.
Bar owners — this one’s free
Get your bar
in the game.
- Your own QR code and kit
- A spot on the live board
- Books for kids, in your bar’s name
Your bar never handles a dollar. Donations go straight to the Andre Reed Foundation, a registered 501(c)(3), through Givebutter, and receipts are automatic.
Andre Reed Foundation · EIN 27-3567296 · PO Box 4485, Allentown, PA 18105
Rather talk to a person? Email arfbillsbackers@gmail.com — you’ll get Dion Reed.
The grand prize
Andre.
At your bar.
Gameday.
A Hall of Famer walking through your door on a Sunday.
- Andre Reed hosts a watch party at your bar during an in-season Bills game
- Meet-and-greet, photos, and halftime Q&A with #83
- Signed #83 jersey framed for your wall
- Featured on the foundation site and socials
The signed package + live call
Andre on your big screen
- Signed Andre Reed jersey + signed game football
- Andre video-calls into your watch party live
- Permanent top-3 plaque for the bar
The Hall of Fame haul
Hardware for the trophy shelf
- Signed Andre Reed football
- Signed Hall of Fame 8×10 print set
- Shoutout from Andre on foundation socials
- Permanent top-3 plaque
Top 10 bars get the "Official Bills Backers Challenge Bar" certificate + permanent listing on the board.
Every $500 your bar raises puts a shelf of books into a Boys & Girls Club reading room — credited in your bar's name.
Where the money goes
Every scan buys
books for a kid.
Money raised builds reading rooms inside Boys & Girls Clubs and puts books in kids’ hands.
Every $500 puts a shelf of books in a reading room — credited to your bar.
Not a bar owner? Here’s your part
Scan at the bar. Give a few bucks.
Find the QR code on the wall. Give what the game’s going — $5, $10, $83 — and your bar climbs the board. Bar not in it? Tell your bartender.
The leaderboard
Ranked by what each bar’s regulars have raised.
The details
How it’s judged
- No purchase necessary. Nothing to buy, nothing to pay. Never tie a donation to a purchase — ask us first and we’ll set that up properly.
- Standings. Ranked purely by what each bar’s own donation page raises. A contest of results, not a drawing.
- Dates. Runs October 1, 2026 through November 30, 2026. Winners announced Early December 2026.
- Your state. Fundraising rules vary by state. If yours is still clearing, your kit ships the moment it’s ready.
- Prizes. The watch party is scheduled with the winning bar, subject to Andre’s availability. No cash equivalent.
Questions we get
- Does it cost us anything?
No. We build the whole kit and send it ready to print. - What do we actually do?
Hang a poster and put the QR code where people can scan it. That’s the job. - How do we handle the money?
You don’t — and that’s the point. It all runs through Givebutter, on a page that belongs to your bar. - Is this legitimate?
Yes — the Andre Reed Foundation, EIN 27-3567296. Andre Reed is a Pro Football Hall of Famer, Class of 2014, Bills #83.
Andre Reed Foundation · PO Box 4485, Allentown, PA 18105 · EIN 27-3567296 · registered 501(c)(3). Not affiliated with the Buffalo Bills or the National Football League.
